It is estimated that there are approximately 100 million cyber-attacks every year worldwide and this number continues to grow. These attacks take place in the blink of an eye, meaning that companies are often defenceless, and the extent of the attacks is often unclear.
In addition to enormous financial consequences, the company’s reputation is at risk. The right communication is key and should start straight away. The key point here is prevention. Fast, strategic reactions to a cyber incident have been even more important since 2018 as a result of the increased EU reporting obligations.
Our services include:
- Prevention: scenario training, creation of a mailing list for emergencies, development of a crisis handbook.
- Strategic communication during the crisis: ad-hoc support in the event of a crisis, spokesperson role, monitoring (online and offline)
- Follow-up to the crisis: evaluation of the communication PR developments